A collaboration between My Name is DAO ✕ Sogni AI
In contemporary art, boundaries aren’t just there to be pushed—they’re there to be erased. This week, we’re sharing a creative process from artist My Name is DAO, who uses Sogni AI to explore what happens when the familiar is twisted into something beautifully strange.
Their approach to surrealism is grounded in simplicity: start with what you know, then slowly bend the rules until reality begins to dissolve. With Sogni, that process becomes intuitive. The platform doesn’t just respond to prompts—it follows creative instinct.
The Trick: Start Real, Then Break It
It begins with a simple object: a tree, a chair, a bottle. Something recognizable. Something rooted. Then comes the question that opens everything up: What if this didn’t follow the rules?
That’s when Sogni takes over, acting like a second set of hands—generating new shapes, suggesting impossible combinations, and blending digital textures with the surreal.
How My Name is DAO Does It
1. Begin with the Ordinary
Select a mundane scene or object. It’s the tension between normal and strange that gives the piece its power.
Tip: Don’t overthink it—simplicity is your foundation.
2. Add Surreal Disruptions
Introduce unexpected colors, warped proportions, or dreamlike textures. Let the familiar lose its grip.
Tip: Ask “What if this belonged in a dream?”
3. Layer in the Digital
Incorporate NFTs, generative graphics, or virtual motifs. Place them deliberately where they don’t quite belong.
Tip: Contrast is your friend. Use it to create friction.
4. Let It Get Messy
Color can clash. Shapes can distort. Not everything needs to resolve.
Tip: When two ideas feel unrelated, try combining them.
5. Refine with Intuition
Light, shadow, and texture bring cohesion. Look for where your eye rests—and build from there.
Tip: Sometimes one small change unlocks everything.

The Why Behind It
“With Sogni, I’m not just trying to create images,” says My Name is DAO. “I’m trying to surprise myself. I want to see something I didn’t expect—but that somehow feels right.”
Their work reflects a process of discovery. It’s less about perfection and more about exploration. About stepping outside known techniques and letting the image emerge on its own terms.
Sogni acts as both collaborator and mirror. It responds to the artist’s vision while offering new directions, new textures, and new dimensions to work with. It makes the surreal feel natural.
Try It for Yourself
This process isn’t about having the perfect concept—it’s about starting somewhere and letting it evolve. Use your own photographs, sketches, or prompts. Keep it open-ended. Let Sogni show you what else is possible.
Whether you’re creating for yourself, your community, or the blockchain, the goal is the same: to make something that breaks form while staying true to feeling.
Sogni is available on Sogni Pocket, Sogni Studio, and Sogni web. Start creating at Sogni.AI
We all create.
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